Wildwood Copywriting · Via Zamboni 16, 40126 Bologna, Italy
Wildwood Copywriting ("Wildwood", "we", "us", "our") is committed to protecting the privacy of visitors to wildwoodcopywriting.com ("the Website") and clients who engage our copywriting services. This Privacy Policy explains in detail what personal data we collect, how we use it, who we share it with, how long we retain it, and what rights you have under the General Data Protection Regulation (GDPR - Regulation (EU) 2016/679) and Italian data protection law (D.Lgs. 196/2003 as amended by D.Lgs. 101/2018).
This policy applies to all personal data processed through our Website, our email communications, our project management tools, and our payment systems. By using our Website or engaging our services, you acknowledge that you have read and understood this policy.
The data controller responsible for your personal data is:
Wildwood Copywriting
Via Zamboni 16, 40126 Bologna, Italy
Email: grove@wildwoodcopywriting.com
Phone: +39 051 234 7691
We respond to all data protection enquiries within 30 calendar days in accordance with GDPR Article 12. For complex requests, we may extend this period by an additional 60 days, and we will notify you of any such extension within the initial 30-day period.
3.1 Contact Data: When you submit a contact form, request a quote, or initiate a project, we collect your name, email address, telephone number, company name (if applicable), and details about your project requirements. This data is collected directly from you and is necessary for us to respond to your enquiry or deliver our services.
3.2 Project Materials: During active projects, clients share brand assets, marketing materials, customer research data, business strategies, and content for review. All project materials are treated as strictly confidential and are governed by implicit confidentiality obligations and, where requested, formal Non-Disclosure Agreements.
3.3 Payment Data: Payment processing is handled entirely by Stripe, Inc. (a PCI DSS Level 1 certified payment processor). Wildwood does not collect, process, or store credit card numbers, CVV codes, or banking details. Stripe may collect your name, email, billing address, and card information directly. Please refer to Stripe's Privacy Policy at stripe.com/privacy for details on their data handling practices.
3.4 Analytics Data: We use Plausible Analytics, a privacy-focused, EU-hosted analytics service that does not use cookies and does not collect personal data. Plausible provides us with aggregate website usage statistics (page views, referral sources, device types, country-level geography) without identifying individual visitors. No personal data is transmitted to or stored by our analytics provider.
3.5 Communication Data: If you correspond with us via email, we retain the content of those communications, including any attachments, for the purpose of managing our business relationship and delivering services.
We process your personal data for the following specific purposes: (a) to respond to your enquiries and provide quotes for our services; (b) to deliver the copywriting services you have purchased, including all necessary communication during the project lifecycle; (c) to process payments through our payment processor, Stripe; (d) to send you project-related communications such as delivery notifications, feedback requests, and invoices; (e) to improve our Website through anonymous, aggregated analytics; (f) to comply with Italian and EU legal obligations, including fiscal record-keeping requirements; and (g) with your explicit consent, to send you occasional marketing communications about our services (you may withdraw this consent at any time).
5.1 Contractual Necessity (Art. 6(1)(b)): Processing your contact data and project materials is necessary for the performance of the contract between us (delivering the copywriting services you have purchased) or for taking steps at your request prior to entering into a contract (responding to your enquiry, providing a quote).
5.2 Legitimate Interest (Art. 6(1)(f)): We process anonymous analytics data on the basis of our legitimate interest in understanding how visitors interact with our Website in order to improve our services and user experience. This processing does not override your rights and freedoms as no personal data is involved.
5.3 Consent (Art. 6(1)(a)): Where we send marketing communications, we do so on the basis of your explicit, freely-given consent. You may withdraw consent at any time by emailing grove@wildwoodcopywriting.com or clicking the unsubscribe link in any marketing email.
5.4 Legal Obligation (Art. 6(1)(c)): We retain certain payment and invoicing records as required by Italian fiscal law (in particular, the obligation to maintain financial records for 10 years under Article 2220 of the Italian Civil Code and relevant tax legislation).
We never sell, rent, or trade your personal data. We share data only with the following categories of processors, all of whom are contractually bound to protect your data: Stripe, Inc. (payment processing, US-based with EU data processing agreements and Standard Contractual Clauses); Plausible Analytics (website analytics, EU-hosted, no personal data processed); Our hosting provider (EU-based servers, processing limited to serving website content); and Google Workspace (email and document collaboration, with EU data processing agreement). We may also disclose personal data to Italian authorities (Agenzia delle Entrate, judicial authorities) when required by law.
We retain different categories of data for different periods based on necessity and legal requirements: Contact data from enquiries: 3 years from last interaction, after which it is permanently deleted. Project materials: 12 months after project completion, after which they are permanently deleted from all systems. Payment and invoicing records: 10 years, as required by Italian fiscal law. Email correspondence: 3 years from last interaction. Analytics data: No personal data is stored; aggregate statistics retained indefinitely.
You have the following rights regarding your personal data: Right of Access (Art. 15): You may request a copy of all personal data we hold about you. Right to Rectification (Art. 16): You may request correction of inaccurate data. Right to Erasure (Art. 17): You may request deletion of your data (subject to legal retention obligations). Right to Restriction (Art. 18): You may request that we limit our processing of your data. Right to Data Portability (Art. 20): You may request your data in a structured, machine-readable format. Right to Object (Art. 21): You may object to processing based on legitimate interest. Right to Withdraw Consent: Where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of processing carried out before withdrawal.
To exercise any of these rights, email grove@wildwoodcopywriting.com with the subject line "Data Rights Request". We will verify your identity and respond within 30 calendar days.
If you believe we have not handled your data appropriately, you have the right to lodge a complaint with the Italian Data Protection Authority: Garante per la protezione dei dati personali, Piazza Venezia 11, 00187 Roma, Italy. Website: garanteprivacy.it.
We implement appropriate technical and organisational measures to protect your data, including: TLS/SSL encryption for all data transmitted to and from our Website; two-factor authentication on all systems containing personal data; encrypted backups stored on EU-based servers; role-based access controls limiting data access to authorised personnel only; regular security reviews and updates; and contractual data protection obligations for all third-party processors.
Your data is primarily processed within the European Economic Area. Where data is transferred to processors outside the EEA (specifically Stripe, Inc. in the United States), such transfers are protected by Standard Contractual Clauses approved by the European Commission (Decision 2021/914) and supplementary measures in accordance with the Schrems II ruling.
We may update this policy to reflect changes in our practices or applicable law. Material changes will be notified via email to active clients and via a notice on our Website. Last updated: March 2026.